Breve corso che esplora un'area critica del marketing: la creazione e gestione di un marchio. Tratto da un articolo della HBR, analizza gli aspetti salienti del 'branding'. Lezione via zoom of FB rooms o google meetings con powerpoint condiviso. Durata prevista da 1 a 2h. In inglese o italiano
Short course regarding the creation and management of brands and branding. Taken from an HBR article, analyzes the main aspects of branding with pwp presentation support and frequent examples. Estimated 1 to 2 hrs long. In English or Italian. Deepen your marketing knowledge and practice you English
All my lessons are based on my 30 yrs in marketing and sales working for large multinational companies and the consulting activity I've been carrying out since the yr 2001. I use pwp presentations as support and do as many examples as possible. It's a great way to speak in English for participants because it is an interactive process, not a monologue!
Lessons in person or online:
Via Giuseppe Compagnoni, 26