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The blue ocean strategy (value innovation)

The blue ocean strategy (value innovation)

Teacher: Sergio Ianni (Milan / Online)

Speaks English, Italian, Spanish

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La strategia degli Oceani Blu, insegna a competere senza combattere con i propri avversari. Con un metodo ripetibile è possibile disegnare un canvas strategico diverso dai concorrenti che allarga il mercato ed evita di competere scegliendo differenziazione o costo basso ma l'innovazione di valore.

The Blue Ocean strategy teaches how to 'compete without competing'. With a repeatable method, it's possible do design a strategic canvass, different than that of our competitors that enlarges the competitive arena and avoid to compete by choosing differentiation or low cost with value innovation.

Lessons will take place either online or live in the agreed locations with powerpoint visual aid and numerous examples derived from my own experience in my career. Students must show proof of purchasing the book on Amazon in kindle format otherwise I won't be able to display my own pwp material.

Lessons in person or online:

Archimede Caffè
20129 Milano MI, Italia
Via Giuseppe Compagnoni, 26
Via Giuseppe Compagnoni, 26, 20129 Milano MI, Italia
At home
In your office
In a public place
(Virtual classroom, Hangouts, Messenger, WhatsApp, Zoom)

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Hourly rates (EUR € / USD $)

1 student€50.00 [~$54.28]
2 students€40.00 [~$43.42]
3 students or more€25.00 [~$27.14]


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